As part of its takeover of Google Play Movies, Google TV is taking another step. App will be available for iOS on Wednesday as part of the Google Play Movies & TV in-place update.
Taking its place in the Play Store on Android, Play Movies & TV is also losing its top-level spot in the Play Store as announced in March. Play Movies & TV and Google's original ambitions for Play have now almost completely disappeared.
There is now an iOS version of the Google TV app available. The app acts as a media store and content aggregator on Android. You may have noticed that there are a lot of streaming services available.
Google TV is like a modern-day TV guide, showing you which shows are playing on which apps. Now, that feature is coming to iOS. According to Google TV, iOS users can take their libraries with them, but only "movies and shows you've previously rented or purchased with your Google account".
Therefore, the store portion will not be available on iOS. You can also use your iOS device as a remote control if your TV runs the Android TV or Google TV operating systems. Therefore, the store portion will not be available on iOS. You can also use your iOS device as a remote control if your TV runs the Android TV or Google TV operating systems.
In addition, Google finally implemented its plan to remove video purchases from the Play Store this week, making Google TV (well, and YouTube, I guess) the primary way to purchase video content from Google on Android.
Google Play was originally thought of as an all-encompassing media empire, including Google Play Music, Google Play Magazines/Newsstand, Google Play Movies & TV, and Google Play Books. These services were all accessed through the Google Play store.
On all of the world's 3 billion Android devices ("Android" is a registered trademark of Google and does not include forks), the Play Store is the default app store.
Google's highly trafficked app store was paired with a number of media stories, which may have been a sound strategy at one point (and it still may still be).
Google Play Movies & TV isn't dying as cleanly as other Google Play brands. Google TV also provides movie services on some platforms, as does YouTube, and Play Movies is still available on some platforms and in some countries.
Google provides a support page that displays which of its competing brands are available on which platforms, ensuring they're definitely not broken.
There is still apparently YouTube, Play Movies & TV, and Google TV for phones, depending on the region. The web option remains Google Play or YouTube.
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