The Xperia 10 IV now available from Eurostar Global expands Sony's partnership with the company

A new collection of Sony Xperia smartphones has been launched by Eurostar Global with the objective of strengthening the existing partnership with Sony.

The distributor has confirmed that the Xperia 1 IV and Xperia 10 IV will be available in the near future, with the RRP for the handsets being £1,299 and £429 respectively.

Since June 16, Eurostar Global has been distributing the Xperia 1 IV, while the Xperia 10 IV has also been released.

“The Sony brand is so dominant globally, and the company has so much heritage and experience in the field of technology that it is a pleasure to be able to be distributing its new range of Xperia handsets,” said Eurostar Global's head of commercial and vendor management Steve Hankey.

“Sony general manager Stefan Gasson says that Eurostar Global is one of the most widely recognized independent mobile device distributors in the UK, which is why we partnered with them back in 2021.

“With the launch of the new Xperia 10 IV range, as well as the recent launch of the Xperia 1 IV, we are very confident that we will continue to expand our range into the B2B market with their expertise through the launch of the new Xperia 10 IV range.

Also, Gasson confirmed that Sony plans to increase its distribution of AV products later this year, and as a result, its range of products will be expanded.

The Xperia 1 IV is equipped with a quad-camera setup, an OLED 6.5-inch screen, a 5,000mAh battery, as well as 12GB of RAM.

Xperia 10 IV, on the other hand, is sporting a triple-camera system, a six-inch OLED screen, a 5,000mAh battery, 3GB of RAM, and a 5,000mAh battery.

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